Category Archives: Graphic Design Tips

Defining the creative process

brainstorming-notebook
Creative process is a common term, but could you define it? Obviously, it’s a process designers use to create things…but what does it really mean? Is it just brainstorming? Are there any other elements that go into it? If I asked you to define the word “creative,” every person reading this article would likely give me a different answer. […]

Making PowerPoint an asset to your business (instead of putting people to sleep)

PowerPoint is a tool you’ve probably used for your business’s presentations, possibly over and over again. It’s a great program, and it’s fairly simple to use. But have you ever taken a step back to really consider how effective your presentations are? […]

Putting infographics to work

There are tons of ways to use infographics in communication pieces with your customers and team members. Even if it’s not an all-out infographic, elements of the process and visuals you’d typically find in infographics can help make messages stick […]

Simple tips to improve newsletter design

The end of the year is a great time to consider your newsletter—whether electronic or print—and see what can be done to improve it. Take a good look at your newsletter. Try to ignore the content for a moment and focus simply on the look—does it appear visually interesting, professionally designed, and uncluttered? Practice the […]

Tips for creating a business e-newsletter worth reading

An e-newsletter is a great way to keep your customers up-to-date on what’s going on at your business. They can also be an effective vehicle to offer additional value—specials, discounts, how-to’s, industry news, tips, and more. If you offer great content and let your personality shine through, your e-newsletter will be something your customers look […]

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