News + Tips

Eight steps to a successful rebrand

Eight steps to a successful rebrand

by Moriah Morter, WP writing intern, and Lexie Thomas, president We recently covered how to pinpoint whether your organization needs a rebrand. If your answer was yes … now it’s time for the heavy lifting (and some pretty fun stuff too)! In this article, we’re going...

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Need a refresh? Knowing when (and why) to rebrand

Need a refresh? Knowing when (and why) to rebrand

by Moriah Morter, WP writing intern, and Lexie Thomas, president Your brand communicates your business’s character. It’s more than just your logo—your brand is established through identity statements like your mission, vision, and values, as well as your website and...

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Boost your e-blast engagement with audience segmentation

Boost your e-blast engagement with audience segmentation

by Moriah Morter, WP writing intern, and Sarah Purdy, WP editor and online content specialist Have you ever deleted an email you didn't bother reading because it didn't seem relevant to you? One way to make sure your customers don't do the same with your emails is by...

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Making multi-page layouts shine with InDesign

Making multi-page layouts shine with InDesign

by Moriah Morter, WP writing intern, and Lexie Thomas, president A beautiful, well-organized newsletter, magazine, or book design is almost impossible to perfect without the right tools. The number of miniscule mistakes you could unknowingly make when designing a...

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Set sail on a new adventure in latest book from mother-son duo

Set sail on a new adventure in latest book from mother-son duo

In Gypsy and the Pirate, mother-son author-illustrator team Gypsy and Vince Vagabond take readers young and old on a magical journey aboard the Atlantis Dream. The captain of the ship is Vince the Pirate, a swashbuckler who needs to decide what’s most important: his...

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How and when to use these popular hues

How and when to use these popular hues

by Moriah Morter, WP writing intern, and Lexie Thomas, Write Place owner and content expert When it comes to color, a perfect resolution for 2024 is to be on top of trending tones! Whether you find yourself picking a stand-out accent for a book design or making a...

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Announcing our new intern: Moriah Morter!

Announcing our new intern: Moriah Morter!

The Write Place is delighted to welcome our new intern, Moriah Morter! The internship began in February and will extend through late July. Moriah is excited to learn and grow her skills with the team, focusing on proofreading and writing social media posts and blog...

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