News + Tips
Set sail on a new adventure in latest book from mother-son duo
In Gypsy and the Pirate, mother-son author-illustrator team Gypsy and Vince Vagabond take readers young and old on a magical journey aboard the Atlantis Dream. The captain of the ship is Vince the Pirate, a swashbuckler who needs to decide what’s most important: his...
Why a brand ambassador might be your business’s perfect sidekick
by Moriah Morter, WP writing intern, and Sarah Purdy, WP editor and online content specialist Picture this: You're in the middle of a game of dodgeball against 50 people and the only person on your side is … you! There's no way to win all by yourself. But what if you...
How and when to use these popular hues
by Moriah Morter, WP writing intern, and Lexie Thomas, Write Place owner and content expert When it comes to color, a perfect resolution for 2024 is to be on top of trending tones! Whether you find yourself picking a stand-out accent for a book design or making a...
Announcing our new intern: Moriah Morter!
The Write Place is delighted to welcome our new intern, Moriah Morter! The internship began in February and will extend through late July. Moriah is excited to learn and grow her skills with the team, focusing on proofreading and writing social media posts and blog...
What are the keys to building a persuasive case study?
by Sarah Purdy, WP editor and online content specialist When you were a kid, you probably didn’t like being told what to do. Most of us have grown out of that phase. (We hope!) And when it comes to marketing copy, there is a much more effective strategy than simply...
Highlights from Adobe Max 2023
The WP graphic designers all spent some time in October at Adobe Max, learning about new tricks and treats available in our Adobe apps. These virtual sessions were packed with so many ideas! We’ve chosen just a few to highlight below. After Effects’ new background...
How to build your nonprofit’s brand foundation with behind-the-scenes best practices: Part 3
Keep your brand headed in the right direction with identity statements by Lexie Thomas, Write Place owner and content expert A mission, vision, and purpose are front and center for nonprofits—even more so than for businesses in the for-profit sector. Without these...
Prairie City author publishes chirp-tastic children’s book
Young readers, parents, and teachers have a new book to get excited about, just in time for the 2023–2024 school year! Is Papa Robin Listening? by Prairie City author and illustrator Kaylene De Vries is now available. The story starts on a lovely spring day. Papa...
Ruford the Eagle soars back onto the page in highly anticipated sequel
In 2018, readers young and old met Ruford, an adventurous four-month-old eaglet from Decorah, Iowa, who was excited about his first solo flight in Ruford Visits the Farm by author and illustrator Susan Lienau. This summer, the beloved character is back in a highly...
How to build your nonprofit’s brand foundation with behind-the-scenes best practices: Part 2
The value of audience personas by Lexie Thomas, Write Place owner and content expert Last month, we started our nonprofit marketing series with an article about the unglamorous “housekeeping” tasks you should tackle as a nonprofit when you’re ready to elevate your...
5 reasons direct mail marketing is still relevant
by Sarah Purdy, WP editor and online content specialist In our increasingly screen-centric world, it can be easy to discount old-school marketing methods like direct mail. But this classic approach is still relevant when the situation and audience fit! Here are just a...
12 YouTube optimization tips for businesses
by Michelle Stam, WP graphic designer and YouTube channel manager YouTube is a great platform for businesses to share how-to videos, product overviews, customer testimonials, and fun behind-the-scenes content. A good video lineup on YouTube helps establish your...
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